With over 125 years experience in hair care, Wella has a proud history as an industry leader.
The Wella name is synonymous with innovative hair care and we are consistently the first to market with new technologies developed to meet the ever-changing needs of the consumer.
With some of the most recognizable brands in the industry the Wella name and logo is a guarantee of performance and quality.
Instantly soothes the scalp and reliefs feelings of dryness and tension. The highly concentrated Dermacalm complex strengthens the skin‘s moisture barrier and rehydrates dry scalps. It rebalances the skins‘s hydrolipid profile, to make sensitive scalps more resilient. Perfume free formula.
An intense weekly treatment that deeply moisturizes the scalp and relieves discomfort with a soothing Dermacalm Complex. It strengthens the skin‘s protective barrier, while hair conditioning active ingredients leave a soft touch to the hair.
Gently cares for scalp with a skin-friendly pH. A gentle surfactant system and calming ingredients moisturize the hair and scalp without drying it further.
The 2 phase lightweight leave-in spray, with Fibrachrome Complex, actively protects all types of colored hair. The milky phase is enriched with color caring ingredients to help prevent color fading, shifting and loss of freshness. The clear phase protects the hair’s protein by helping encapsulate free radicals. It coats the hair for improved combability and […]
The daily express cream smoothens and conditions the hair fiber. The Fibrachrome Complex actively protects the color brilliance of the hair. Daily use prevents color fading and shifting and ensures the freshness of colored hair.
The finishing color care fluid protects the color for beautiful shine and radiant hair. The creamy formula softly melts into the hair to improve combability and provide a soft hair feeling. The highly advanced Fibrachrome Complex actively improves color longevity and freshness.
The mask intensively nourishes colored hair and protects the hair fiber from further damage. The active complex reduces color fading, shifting and ensures a long-lasting color freshness. With EnergyCode™ Complex for responsive hair and scalp full of energy.
The shampoo prolongs a luminous color and additionally protects the keratin structure of the hair by reducing free radicals present in tap water. Prevents color fading, shifting and keeps the result fresh for longer.
Non-aerosol high gloss shine spray with anti-frizz effect. Fly-aways are tamed and controlled without stickiness. The glimmer particles optimize the light reflection on the hair surface and illuminate every hair color for maximum shine.
Koleston Perfect sets the benchmark in permanent hair colour. With Koleston Perfect, a kaleidoscope of colours is available to you. Turn your colour deep luxuriant red, beautiful blonde or rich chocolate brown with total confidence and a shining, vibrant result. Or opt for a colour that is completely your own with ‘Inspire by Koleston Perfect’ which offers an infinite colour palette and a hair colour that is truly personal and totally unique. This new technology is exclusive to Wella.
Wella’s Trend Vision Award is about promoting excellence in the industry. In 2003 the world’s top stylists participated in the first international Trend Vision Award – and every year Wella seeks out the most creative hairdressers worldwide. The competition stirs up enthusiasm for the craft of hairdressing, while at the same time promoting the professional competence of up and coming stylists at an international level. The establishment of this prize helps to confirm Wella’s status as a winner in the race to capture the spirit of the times.
With the help of world-class hairstylists at TONI&GUY, we don’t just recognize trends and translate them into market success; we actually set the trends ourselves, giving consumers access to the latest cuts and colours to make their mark on the international hair scene.